Refined Tea — A Century of Brewing

As Lunar New Year approaches, Dihua Street becomes the go-to place for New Year shopping. A look at its teeming hordes is enough to convince visitors of its fame. What you may not know is the reason this street in the historic area of Dadaocheng became so prosperous: tea.

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什麼是動英文 (QR code)?
Present Perfect!

A Good Start

H = Henry, B1 = Board member 1, B2 = Board member 2
H: I'd like to begin by thanking you all for being here today. Don't worry, I'll be sure to get you all out of here before lunch.
B1: Well, this presentation is off to a good start already.
H: The purpose of my presentation is to review the company's sales performance during the last two quarters. I'll begin by talking about total sales, then touch on regional sales, and finally discuss market share.
B2: Didn't we get an internal e-mail about this already?
H: Indeed, you did. But in this presentation I'll go into further detail and answer any questions you may have, so feel free to interrupt me at any time.
   
商用英簡報力訓練營 Part Three

成功的開場

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Japan's Warhol

Passing off commercial, everyday images as high-art is nothing new. Andy Warhol was doing it with cans of soup in the 1960s, and Roy Lichtenstein with comic book panels even earlier. Warhol would doubtless recognize a follower of his pop art movement in Takashi Murakami, albeit with a distinctly Japanese slant.

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Zappos: The Perfect Fit 

When Nick Swinmurn approached investors with a plan to sell shoes online in 1998, they wouldn't touch him with a 10-foot pole. More than a decade on, Swinmurn's brainchild Zappos.com grosses over US$1 billion annually. The naysayers must be kicking themselves.

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Present Perfect!

Slide Rules

H = Henry, A = Alex
H: Hi, Alex. Have you got a minute to answer a couple of questions about my PowerPoint presentation?
A: Sure. Fire away.
H: Well, firstly I’m wondering how many main ideas I should have on each slide.
A: You should have just one key concept per slide. You can add some extra bullet points expanding the idea but don’t overload the slides. It will overwhelm your audience.
H: OK, anything else?
A: Make sure your phrasing is consistent. Use nouns and verbs and keep them in the same tense. Your audience will appreciate this parallel structure. Try sticking to the eight by eight rule too: no more than eight lines per slide, with eight words to a line.
   
商用英簡報力訓練營 Part Two

投影片製作

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Getting in Touch with Videoconferencing

Setting Up for a Videoconference

Sue and Charles are preparing for a videoconference with a client in the United States.

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Eighteen Minutes to Change the World

You apply to attend a conference but are flatly rejected, even though the tickets are US$6,000 a pop. If this sounds absurd, remember: Only the creme de la creme is accepted at TED, a set of international gatherings formed to change the world by promoting “ideas worth spreading. ” So popular are TED events that applicants for the all-inclusive passes are turned away in droves.

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Taiwan's ‘Cockroach' a Marvel of Persistence 

In a career of painful ups and downs, 2010 has turned out to be a highlight for baseball player Kuo Hong-chih. In July, Kuo became the first-ever Taiwanese-born player to appear in Major League Baseball's All-Star game. Kuo played for the National League team, which beat the American League 3-1.

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