Tying the Knot: Taiwan's World Class Wedding Industry

Despite an overall decline in marriage figures, there's no doubt that the wedding industry is still big business. In the United States, the average wedding cost around US$26,000 in 2011, and estimates for Taiwan for the same period are almost identical. In fact, when it comes to tying the knot, Taipei has a claim to being the world's wedding capital in terms of both value and comprehensiveness.

The Dress

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Symbols and Celebrations: Lunar New Year in Taiwan

Ask a Taiwanese friend or colleague what they do during Lunar New Year, and there is a good chance they will respond with a shrug and say "nothing much." Generally, the holiday is a time when the younger generations flock back to the nest for family get-togethers. Physical exertion is usually not high on the list of activities. Instead, reclining on the sofa in front of the TV, eating until bursting point and enjoying a few hands of mahjong are preferred.

To prepare for the festivities, families will purchase spring couplets, a pair of metrical lines of verse usually printed on red paper and placed on the doors of homes. The characters on these slips of paper express happiness and hope for the upcoming year. The most important items on the shopping list are the food items –– usually enough to feed a small army. Boiled dumplings are popular as they resemble gold ingots and, thus, represent prosperity. Similarly, niangao –– a glutinous New Year cake –– is associated with progress. Food also influences the important rituals that take place during New Year. Dishes are presented to ancestors or deities who must "accept" the offering before the family is allowed to indulge. 

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Larry King Bows Out

With his trademark glasses and suspenders, Larry King is a familiar face to millions of viewers across the globe. Larry King Live, which ends this month after 25 years on air, has been a flagship for CNN.

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Refined Tea — A Century of Brewing

As Lunar New Year approaches, Dihua Street becomes the go-to place for New Year shopping. A look at its teeming hordes is enough to convince visitors of its fame. What you may not know is the reason this street in the historic area of Dadaocheng became so prosperous: tea.

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Scene 1
什麼是動英文 (QR code)?
Present Perfect!

A Good Start

H = Henry, B1 = Board member 1, B2 = Board member 2
H: I'd like to begin by thanking you all for being here today. Don't worry, I'll be sure to get you all out of here before lunch.
B1: Well, this presentation is off to a good start already.
H: The purpose of my presentation is to review the company's sales performance during the last two quarters. I'll begin by talking about total sales, then touch on regional sales, and finally discuss market share.
B2: Didn't we get an internal e-mail about this already?
H: Indeed, you did. But in this presentation I'll go into further detail and answer any questions you may have, so feel free to interrupt me at any time.
   
商用英簡報力訓練營 Part Three

成功的開場

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Japan's Warhol

Passing off commercial, everyday images as high-art is nothing new. Andy Warhol was doing it with cans of soup in the 1960s, and Roy Lichtenstein with comic book panels even earlier. Warhol would doubtless recognize a follower of his pop art movement in Takashi Murakami, albeit with a distinctly Japanese slant.

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Zappos: The Perfect Fit 

When Nick Swinmurn approached investors with a plan to sell shoes online in 1998, they wouldn't touch him with a 10-foot pole. More than a decade on, Swinmurn's brainchild Zappos.com grosses over US$1 billion annually. The naysayers must be kicking themselves.

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Scene 1
什麼是動英文 (QR code)?
Present Perfect!

Slide Rules

H = Henry, A = Alex
H: Hi, Alex. Have you got a minute to answer a couple of questions about my PowerPoint presentation?
A: Sure. Fire away.
H: Well, firstly I’m wondering how many main ideas I should have on each slide.
A: You should have just one key concept per slide. You can add some extra bullet points expanding the idea but don’t overload the slides. It will overwhelm your audience.
H: OK, anything else?
A: Make sure your phrasing is consistent. Use nouns and verbs and keep them in the same tense. Your audience will appreciate this parallel structure. Try sticking to the eight by eight rule too: no more than eight lines per slide, with eight words to a line.
   
商用英簡報力訓練營 Part Two

投影片製作

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